When looking to expand our company, it seemed appropriate to look for a company with like-minded philosophy of piano making. Some of these ventures (like Yamaha) lasted more than a decade. Pearl River had it’s beginnings in China approximately 60 years ago and has had cooperation with Yamaha and Steinway as well as partners in Europe for training and quality. June Wang: Collaborations must be mutually beneficial. Back to the question of why? Let’s hear from the words of June Wang, representative from Pearl River’s Foreign Trade department: While European and North American companies have struggled to stay competitive and make inroads into distribution in China, China has become the world’s leader in volume for manufacturing. Alternatively, Germany, Japan and the USA have decades (if not centuries) worth of experience manufacturing pianos with a “mature” market that could really only be described as “slow and steady”. Nearly 80% of the world’s piano purchases happen in China. What is the impetus – the driving force for one piano company to acquire another piano company? If we paint with large brush strokes, on one side there is massive demand to be fulfilled in China. Why do piano companies purchase other piano companies? We hear of company mergers in the news all the time. It was announced at NAMM 2016 that Pearl River had purchased a controlling interest in the Schimmel company. Rob SlaymanRecently I sat down with June Wang from Pearl River Piano Group and corresponded with Rob Slayman from Schimmel Piano to discuss their strategic alliance as I was curious how it had affected both companies.
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